TITLE tag is one of the most important elements of on page optimisation. A TITLE tag defines the title of the HTML document. In general title of any document is very important and should be self explanatory. Writing optimised and search engine friendly TITLE will direct your SEO efforts in the right direction.
Below are few tips about TITLE tag:
- It should not exceed more than 60 character including spaces.
- Keep targeted keywords in start.
- Put your brand name at the end.
- Don’t stuff keywords.
- Make sure all pages have unique TITLE.
- If TITLE has been generated through CMS, then keep the page name in the start then section and brand name at the end.
Here are few examples of TITLE tag:
- Online and Digital Marketing Agency – headland
- Search Engine Optimisation – Services – Multimedia
